Tools and resources
Introduction to market research and competitor analysis
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How to segment a market (and why it’s key to better marketing and sales)
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Understanding your target audience with consumer polls
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How customer journey mapping can help you nail your marketing
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PODCAST: Lisa Hart Shepherd on growing an international business
Listen

How to write a marketing strategy
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Why start a business?
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What are the key differences between marketing, sales and customer experience?
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Finance software to help your business
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Google business ratings – why they matter and how to get those all important 5 star ratings
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How to buy an existing business
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Export Readiness Checklist
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Our guide to R&D tax relief
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Business Guide - Tourism (attractions, tours and events)
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Top tips when recruiting new staff
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Key considerations when starting a business
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Ideas for starting up your business
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How technology can help you grow international sales
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Your essential guide to starting a business
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Get Funding - business grants, finance and investment
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Setting up your online shop
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Is now a good time to start a business?
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WATCH | Get Property Finance: Making it easier to expand or establish your premises
Watch

Menopause in the workplace
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